New channel for news hungry Punjabis from Monday
Punjab Today, a 24 hour digital news channel hits the airwaves on Monday.
ISRO has signed a cooperative agreement with the European Space Agency (ESA). This renews the arrangements for cooperation between the two agencies in the peaceful uses of outer space for mutual benefit. ISRO Chairman Dr K Kasturirangan, chairman signed the cooperative agreement on behalf of ISRO while Jean-Pol Poncelet, director, strategy and external relations of ESA signed the agreement on behalf of Prof Antonio Rodota, director general of ESA. The umbrella agreement enables ISRO and ESA to carry out programmes of common interest in space science and applications including communication, remote sensing for monitoring the environment and corresponding data processing, meteorology and navigation, and life and material sciences under microgravity conditions. The agreement was signed at ISRO headquarters in Bangalore. ISRO and ESA have a long-standing cooperation. ISRO‘s first experimental communication satellite (APPLE) was launched on board ESA‘s Ariane Launch Vehicle in 1981. Ariane has also launched several INSATs of ISRO. Many ISRO scientists have received training in ESA‘s laboratories. ISRO receives microwave remote sensing data from ESA‘s ERS-1 and ERS-2 satellites which is used for several applications. ISRO has launched ESA‘s PROBA satellite on board its PSLV in October 2001. The cooperative agreement will renew these activities. |
Punjab Today, a 24 hour digital news channel hits the airwaves on Monday.The new channel floated by STV Enterprises claims to be an attempt to bring Punjabis across India and those settled abroad closer by bringing news and events occurring in their home state in their mother tongue. STV chairman Jugal Jain says Punjab Today is just the first in line of a series of channels, which will be unleashed in the next six months. An Urdu channel for the state of Jammu and Kashmir is next on the cards.
Jain says Punjab Today will provide what other Punjabi channels have not done so far - coverage of local news and programming. The target viewership is 15 million Punjabis in over 100 countries, with the ultimate aim of reaching every Punjabi household around the globe. The Punjab Today team comprises senior professionals with a background in journalism, reporting, advertising sales and television software production. Former Hindustan Times staffer Avinash Singh is the COO of the channel, which will air content that has 80 per cent of news related to Punjab and the rest 20 per cent will cover areas like Udham Singh Nagar, Haryana, Himachal, J&K and other places where Punjabis have a presence.
Punjab Today will also feature other news-based programmes, including regular industry, agriculture, finance, development, and sports related content. There will also be current affairs shows, investigative features, employment news and human interest stories. STV has its own set of state-of-the-art studios and other infrastructure in Delhi, Jalandhar, Chandigarh and Mumbai. The nerve centre of newsgathering for Punjab would be Jalandhar.
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