India has done itself proud at the recently concluded PROMAX&BDA Asia 2001 by bagging the largest number of Awards (Gold and Silver). Indian operators Channel [V] Star India and B4U Music won a total of 12 Gold and eight Silver awards, including all three Special Awards and marked India as the rising star of Asia in design and promo production.
Best of Show went to B4U Music. The Quantel Artist of the Year Award went to Sumanto Roy of New Delhi Television while the Rocket Award for Rising Talent was given to Rajesh Krishnan of B4U Music. Hong Kong companies also came in strong with eight Gold and six Silver Awards.
Nearly 9,000 entries from across the globe vied for top promotion, marketing and design glories from more than 100 judges at the annual awards. The majority of the award-winning works were from Channel [V].
THE QUANTEL ARTIST OF THE YEAR AWARD
Sumanto Roy, New Delhi Television, Sports Tonight
THE ROCKET AWARD FOR RISING TALENT (Sponsored by ShimFilms)
Rajesh Krishnan, India
BEST OF SHOW
B4U Music, Making Movies
PROMO CHALLENGE, ASIA
Singapore CableVision (SCV), Singapore
1. BEST In-House STATION IMAGE PROMO
GOLD: Channel [V] Star India, Bholu De
SILVER: B4U Music, Now in Europe
2. BEST Out-Of-House STATION IMAGE PROMO
GOLD: TCM & Cartoon Network (Asia Pacific), TCM Storyboard
SILVER: Channel [V] Star India, Simpu - Kids Menu
3. BEST CAMPAIGN - SATELLITE OR CABLE
GOLD: Yes Data, Sports Everywhere CCTV5
SILVER: Yes Data,Total Soccer CCTV5
4. BEST CAMPAIGN -TERRESTRIAL
GOLD: VELVET, Nine Networks - relaunch 2000
SILVER: SPH Mediaworks, Channel U Love from A Lie Campaign
5. BEST MOVIE PROMO
GOLD: HBO ASIA, Cinemax Oct/Dec Coming Attractions
SILVER: HBO ASIA, Girl Interrupted
6. BEST DRAMA PROMO
GOLD: MediaCorp TV Singapore, Spin MTV
SILVER: MediaCorp TV Singapore, My Fair Princess II - Old Movies
7. BEST SPORTS PROMO
GOLD: Singapore Cable Vision, ISA 2001/2002 Inter Milan Interstitial SILVER: BBC, Wimbledon 2001
SILVER: Sky Network Television New Zealand, Kangaroos Tour of Great Britain
8. BEST CHILDREN?S PROGRAMME PROMO
GOLD: The Disney Channel, Wishbone - Fashion
SILVER: The Disney Channel Who Let the Dogs Out
9. BEST MUSIC PROGRAMME PROMO
GOLD: Channel [V] Star India, Late night [V] Promo
SILVER: Channel [V] Music Networks , Mobile Demand
10. BEST COMEDY/ENTERTAINMENT PROMO
GOLD: Super TV (Taiwan) - Columbia Tristar International Television, Let?s Play Politics (Wordplay)
SILVER: Super TV (Taiwan) - Columbia Tristar International Television, Let?s Play Politics (Moses and Joshua)
11. BEST INFOTAINMENT/LIFESTYLE PROMO
GOLD: STAR (India), Kaun Banega Crorepati - Stranger
SILVER: STAR (India), Kaun Banega Crorepati - Wedding
12. BEST SCIENCE/NATURE/HISTORY PROMO
GOLD: Discovery Asia, Wild Discovery: Venom Promo
SILVER: Discovery Asia, Colour of War Promo
SILVER: STAR Group, On The Edge
13. BEST NEWS/CURRENT AFFAIRS PROMO
GOLD: STAR Group, Asian Journal - "The News Through Train"
SILVER: BBC, Hardtalk
SILVER: BBC, Paradoxes
14. BEST SCRIPT
GOLD: HBO ASIA, Mysterious Men & Women
SILVER: HBO ASIA, Cinemax 5th Anniversary Spot: Joan Of Arc
15. BEST EDITING IN A PROMO
GOLD: BBC, Newsgathering
SILVER: Channel [V] Music Networks, Tool Over the Edge Special
16. BEST AUDIO
GOLD: STAR Group, Friends (Theme Song)
SILVER: B4U Music, Sound Engineering
17. BEST ORIGINAL MUSIC
GOLD: B4U Music, Sound Of Music
SILVER: B4U Music, Bajao
18. BEST SALES & MARKETING PRESENTATION
GOLD: MTV Asia, MTV Music Awards Asia Presentation
SILVER: Discovery Asia, Discovery Networks Asia Day - Staff Spot
19. BEST PUBLIC SERVICE ANNOUNCEMENT
GOLD: TVMobile, FM89.3 Announcement
SILVER: Discovery Asia, Life On Animal Planet - JoJo, the Guide Dog 20.
20. BEST SPECIAL EVENT PROMO
GOLD: MTV Asia, MTV Hugo Boss Party Zone Contest Spot
SILVER: MTV Asia MTV Asia Awards Contest Teaser/Contest Campaign 21.
21. BEST HOLIDAY/SEASONAL PROMO
GOLD: MTV Asia LDC, Mother?s Day Spot
GOLD: Television Broadcasts, Valentine?s Day Image
SILVER: Discovery Asia, Music of Life - Taiwan Exorcism
22. BEST MULTI-MEDIA CAMPAIGN
GOLD: Infinite Frameworks, Discovery Channel Online - Branch, Termites, Oysters
SILVER: Channel [V] Star India, VJ IDs
23. BEST LAUNCH CAMPAIGN
GOLD: B4U Music, Making Movies
SILVER: The Disney Channel, Lloyd in Space Campaign
24. FUNNIEST SPOT
GOLD: B4U Music, Direction
SILVER: AXN Asia - Columbia Tristar International Television, Crouching Tiger Hidden Dragon - The Final Battle
25. SOMETHING FOR NOTHING
GOLD: Channel [V] Music Networks, Japanese
26. Pop Zone Promo
GOLD: Channel [V] Star India, Kim VJ ID
SILVER: Channel [V] Star India, Yudi VJ ID
27. BEST PROGRAMME OPENER, LOGO & PACKAGING
GOLD: B4U Music, Sound Of Music
SILVER: MTV Asia, MTV Screen
28. BEST In-House BUMPER or ID
GOLD: TCM & Cartoon Network (Asia Pacific), TCM Storyboard ID
SILVER: MTV Asia LDC, Zen MID
29. BEST Out-Of-House BUMPER or ID
GOLD: STAR Group, Star Network ID
SILVER: Star Group, Star Plus ID
31. BEST PRINT CAMPAIGN
GOLD: TCM & Cartoon Network (Asia Pacific), Poster Set
SILVER: ESPN STAR Sports, Super Selector ESPN STAR Sports
32. BEST PRINT AD
GOLD: SPH Mediaworks, Turn-U-On Billboard
SLIVER: Channel [V] Star India, Club [V]
33. BEST PRINT CAMPAIGN - SPECIAL EVENT
GOLD: MTV Asia LDC, Sound Education
SILVER: SPH Mediaworks, Channel U?s Launch: T shirts/Bus Ads/Press Ads
35. BEST COMPUTER ANIMATION
GOLD: OCN, Toonivers : Sing A Song
SILVER: GMD, Hoyts - "Experience"
36. BEST NON COMPUTER ANIMATION
GOLD: Channel [V] Star India, Timechecks
SILVER: Channel [V] Music Networks, Club V Asia Event (Office)
38. BEST USE OF TYPOGRAPHY
GOLD: Discovery Asia, Icons - Banca
SILVER: Infinite Frameworks, SCV Supersports Channel Branding
39. BEST SET DESIGN
GOLD: ESPN STAR Sports, Super Selector
SILVER: Measat Broadcast Network Systems (ASTRO), Anugerah Era 2001
40. BEST OVERALL CHANNEL DESIGN - SAT or CABLE
GOLD: Channel [V] Star India, Tube Thought
SILVER: MTV Asia LDC, MTV Philippines
41. BEST OVERALL CHANNEL DESIGN - TERRESTRIAL
GOLD: SPH Mediaworks, Channel U TV Idents/Bus Ads/Press Ads/T-shirts SILVER: Digital Pictures, Channel U
42. BEST COLLATERAL/MARKETING/PUBLICITY MATERIAL
GOLD: Discovery Asia Inc, Animal Planet - Themed Nights DM?s
SILVER: STAR Group, STAR Off-Air Rebranding Campaign
(See earlier report: B4U strikes gold-n-silver at PROMAX & BDA Asia 2001 Awards)