Alcatel joins Flipkart to launch stylish Make in India smartphones

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Alcatel joins Flipkart to launch stylish Make in India smartphones

New devices to hit Flipkart and FK Minutes, targeting India’s digital-first youth market

Ansh Rathi and Atul Vivek

MUMBAI: Alcatel has announced a strategic tie-up with Flipkart, bringing its latest range of ‘Make in India’ smartphones to Indian consumers via both Flipkart’s main platform and its rapid delivery arm, FK Minutes.

This collaboration marks a bold step in Alcatel’s push to blend global innovation with local manufacturing, targeting digitally savvy youth across metros and smaller towns with feature-rich devices wrapped in sleek French design.

With Flipkart’s massive e-commerce reach and real-time fulfilment capabilities, the partnership sets the stage for Alcatel to tap into the aspirations of India’s booming smartphone market—especially among the urban and semi-urban youth segment.

Alcatel chief business officer Atul Vivek said, “As we chart our path forward, our vision is to build a complete ecosystem of products that deliver a truly connected and unified experience for Indian consumers. We are enthusiastic about our upcoming launches and the steady expansion of our footprint in the Indian market. This strategic partnership with Flipkart is instrumental in bringing that vision to life. Leveraging Flipkart’s expansive reach and deep market insights, we aim to offer high-quality products backed by a reliable, seamless after-sales service, ensuring an elevated consumer experience across the country.”

Alcatel chief operating officer Ansh Rathi added, “We are proud to join hands with Flipkart to bring world-class quality and service to Indian consumers. This collaboration marks a significant step in elevating the smartphone experience by introducing feature-rich, premium devices at compelling price points. At Alcatel, our commitment lies in creating a seamless, connected ecosystem across devices and platforms. Guided by our core philosophy of delivering exceptional product experiences, we believe Flipkart’s vast network will help us build strong, meaningful connections with the youth across both urban and emerging markets in India.”

Alcatel is also scaling up its nationwide service infrastructure to ensure smooth, dependable after-sales support.