MUMBAI: Swiggy Instamart, has unveiled ‘Maxxsaver’, a brand-new feature designed to reward customers with extra savings on their everyday shopping. This launch follows Swiggy Instamart’s recent expansion into 100 cities across India.

With Maxxsaver, users can now enjoy instant discounts of up to Rs 500 once their cart hits a certain value. The feature is applied automatically at checkout, meaning users don’t need to opt in to access the benefits.

The platform’s extensive catalogue of over 35,000 products spanning groceries, makeup, fashion, electronics, toys and more can now be shopped at even better prices, with deliveries continuing in just 10 minutes.

“As more users turn to Swiggy Instamart for daily essentials, electronics, fashion, and more, we remain committed to delivering exceptional value. With Maxxsaver, we enhance our promise to make Swiggy Instamart the most affordable and convenient quick-commerce destination. By passing on the benefits of larger orders, we’re able to offer better pricing to our users. Whether it’s a top-up or a weekly haul, users can effortlessly unlock maximum savings on every order,” said Swiggy Instamart CEO Amitesh Jha.

First-time users will get a quick visual walkthrough via a half-screen prompt, while returning customers will notice progress bars, price-drop tags, and reminder nudges nudging them toward optimal savings.

Swiggy’s premium subscription users, Swiggy One Blck members, can also expect exclusive Maxxsaver perks to roll out soon, adding even more value to their experience.

Maxxsaver marks a move to make smart shopping more seamless, rewarding both small top-ups and large hauls alike.