MUMBAI:  Rajeswaran M, director at Skyplay IPTV, has announced its grand launch (set to take place on 13 February)  a next-generation digital entertainment platform offering a triple-play package of broadband, IPTV, and OTT services.
With over two decades of experience in sales, business development, and corporate strategy within the broadcast and telecom industries, Rajeswaran brings extensive expertise to the platform’s market expansion and strategic growth.

Before taking on his current role, he served as senior manager – affiliate sales at Disney Star, where he played a key role in revenue growth, market penetration, and content distribution strategies. Over an 11-year tenure, he held leadership positions including assistant vice president and regional manager, overseeing large-scale sales and distribution operations across south, central, and western India.

His career also includes key leadership roles at ESPN Star Sports, Kansai Nerolac Paints, Castrol India, Britannia Industries, and CavinKare, where he managed sales operations, revenue growth, content distribution, and strategic business development initiatives.

At Skyplay IPTV, Rajeswaran will focus on expanding the company’s footprint in India’s growing digital entertainment sector, driving broadband and IPTV penetration, and enhancing customer engagement through innovative content delivery.

Key Responsibilities at Skyplay TV: 
* Strategic planning: Driving sales strategies for broadband and IPTV services.
* Sales team management: Leading and mentoring a high-performance team.
* Revenue growth: Identifying market opportunities and expanding business reach.
* Industry partnerships: Strengthening relationships with telecom and ISP stakeholders.