MUMBAI: ZEE5, India’s fastest growing OTT platform, and Nestaway Technologies, India's largest managed home rental network, announced their partnership to offer a bespoke gift of ZEE5 premium subscription to Nestaway Assure customers. Nestaway Assure is India’s first professional home maintenance subscription service, which aims at making the living experience in a rental house stress-free. This offer is available for all Nestaway customers who choose to avail Nestaway Assure services.
Manish Aggarwal, Business Head, ZEE5 India, said, “Over the past year, we have been able to grow our subscriber base via associations with like-minded partners and brands. We see great synergies between the Nestaway customer and ZEE5 viewer. We are confident that they will enjoy the rich content repertoire and seamless viewing experience that ZEE5 offers today.”
Speaking on the partnership, Chirag Heda, Head of Customer Experience, Nestaway,said, “At Nestaway, our key focus is to eliminate the inconveniences in day-to-day living. Through Nestaway Assure, we help remove the uncertainty &hassles in home maintenance through proactive house checks & regular deep cleaning. We are extremely glad to be partnering with ZEE5 for the same and hope to bring their incredible on-the-go entertainment experience to all our valued customers. In the next few months, we will also launch Assure across 10,000 houses outside our own Nestaway network.”
Nestaway Technologies was started in 2015 and has more than 55,000 tenants and 25,000 homes in their network. Nestaway till date has raised $94.2 million in funding by investors such as Tiger Global, IDG Ventures, Ratan Tata, Yuri Milner, and Goldman Sachs. With the acquisition of Zenify in May last year Nestaway also entered the family rental solution business. Nestaway has its presence in 12 cities - Bengaluru, Gurgaon, Hyderabad, Noida, Pune, Delhi, Ghaziabad, Greater Noida, Faridabad, Navi Mumbai, Thane and Mumbai and is planning to launch in ten other cities including Mysore and Chennai soon.
With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.
Pricing: Freemium pricing model with both free and paid premium content (including Originals) to cater to a mix of audiences. Viewers who subscribe to the ZEE5 subscription pack will get access to the entire library of content with – 99/- for 1 month and 999/- for a year. Subscribers can avail a 50% cashback on the above-mentioned price by paying through Paytm.
