MUMBAI: Like many others before him,  Shrenik Gandhi, co-founder &  CEO of White Rivers Media (WRM), has predicte

Mumbai: TAM media research’s subdivision AdEx India has released the half-yearly report for advertising in the new ge

Mumbai: Connected TV (CTV) viewing has been gaining momentum in the western part of the world and is now on an escala

Mumbai: Nielsen released its first-ever ROI report, which identified gaps in marketers’ budgets, channels and media s

Mumbai: Viacom18’s portfolio of entertainment channels is targeting double digital growth this festive season.

NEW DELHI: Decreased consumer demand for cosmetics and fragrances amid continued social distancing will restrain the