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MUMBAI: In the high-stakes world of media accounts, loyalty is a rare commodity—but not for Dabur India.

MUMBAI: The creator economy in India has a new captain, and he’s no stranger to the high seas of digital marketing.

MUMBAI: Jessica Holscott is no stranger to high-stakes financial strategy.

MUMBAI: Celebrity endorsements remained the lifeblood of India's advertising world in 2024, proving once again that a