MUMBAI: The reality TV genre is creating waves in China.

MUMBAI: China International Television Corp (CITVC) and the Cable & Satellite Broadcasting Association of Asia (C

MUMBAI: This is an important step towards the checking of movie piracy in China.

MUMBAI: This is an initiative through which Discovery Asia is looking to promote excellence in filmmaking in China.

MUMBAI: Viacom has entered the 16 billion Yuan outdoor advertising market in China by opening a shop in Beijing.

MUMBAI: Advertising spend in China rose 20 per cent in the first half of the year to $17.7 billion.