It rewrote Indian TV rules, catapulted Star to the number one slot before losing steam and dwindling down to a mere t
The decision has been taken.
It is a case of Haan (yes) and Naa (no).
The new regional language addition to the Star bouquet - Vijay TV - which launched its new improved programme line-up
It's not just Zee TV that has a lot riding on the new programming initiative that it instituted recently.
The latest TAM ratings are out.
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