MUMBAI: Starcom, a part of Publicis Media India, has, in a significant development, appointed specialist Navin Lalcha

MUMBAI: Maxus has successfully retained the media responsibilities of the Indian Premier League for its 10th edition.

MUMBAI: Starting the year on a high note, Maxus partnered with Big FM to co-create and conceptualise a powerful radio

MUMBAI:  Gone are the days when brands would like a piece of  popular content and sponsor it, or spend some marke

BENGALURU: Myntra, India's leading platform for mass premium fashion will be launching a multi-media campaign by the

MUMBAI: ‘Experiential Marketing’ or the concept of creating a bond between the consumer and the brand beyond ‘buying