NDTV 24X7 hops on to Time Warner Cable in the US
MUMBAI: Hungry for expansion outside of India, one of India’s leading English news channels has grabbed a space on t
MUMBAI: TIMES NOW, India?s most watched 24-hour English news channel along with ET NOW, the channel always thinking markets, together continues to dominate the viewership of English news network genre with 46% combined channel share (Source: TAM, CS AB M 25+, week 25 - week 28, Relative share of viewership) compared to CNN IBN + CNBC TV 18 and NDTV 24x7 + NDTV Profit garnering 31% and 23% respectively.
While TIMES NOW continues to have an indomitable run being the channel of choice, ET NOW too has made strong inroads with enhanced focus on Market driven programming extended to weekends. This combination has clearly sustained its leadership position, setting itself apart as a formidable player in the news space with the best in class channels.
Stay tuned to ET NOW for more stock tips, trading strategies, market moving stories & exclusive interviews and keep tuning to TIMES NOW for relevant and insightful news from India and around the world.
New Delhi: TIMES NOW, India?s most watched 24-hour English news channel continues to dominate the English news genre with 42% relative channel share (Source: TAM, All India 1mn+ CS 25+, Males, AB, Week 28, July 8 ? 14 2012) with CNN IBN and NDTV 24x7 garnering 16% and 24% respectively.
In addition to the above and across a 13 week period, TIMES NOW has garnered 36% of channel share with CNN IBN and NDTV 24x7 acquiring 29% and 21% of the pie. (Source: TAM, All India 1mn+ CS 25+, Males, AB, Avg Week 16 ? 28, April 15 ? July 14, 2012). With its seamless programming and news-centric strategy combined with superior content and unmatched analysis, TIMES NOW has clearly sustained its leadership position, setting itself apart as a leading news brand that delivers relevant and insightful reportage of news from India and around the world.
With an unparalleled passion and its relentless focus on news TIMES NOW has been leading continuously for the past four years which has given the channel a clear edge over the competition thereby strengthening its topmost position.
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