Partho Dasgupta | Indian Television Dot Com

BARC India eyes digital measurement; calls for global RFIs

Dec 07, 2015

MUMBAI: The Broadcast Audience Research Council (BARC) India has issued a global Request For Information (RFI) as it
BARC introduces Alpha Club

Nov 17, 2015

MUMBAI: Broadcast Audience Research Council (BARC) India plans to roll out all Indian audience measurement data with
BARC rural ratings: What some industry professionals had to say

Oct 26, 2015

MUMBAI: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Thus said John Wa
BARC India set to roll out rural data from week 41

Oct 13, 2015

MUMBAI: Indian television ratings measurement body Broadcast Audience Research Council (BARC) India will be releasing
BARC India to provide Indian TV viewership data for international clients through Eurodata TV

Sep 30, 2015

MUMBAI: In a bid offer intern
Nielsen to conduct India’s TV universe estimation study for BARC India

Sep 23, 2015

MUMBAI: