MUMBAI: The ultra competitive scenario of television channels in the South shows no signs of letting up.

MUMBAI: Kalanithi Maran's Sun TV is beaming without a pause in the US.

MUMBAI: "It's no longer a fight for the third slot," affirms Vijay TV programming head Suresh Iyer.

The government has permitted 13 companies to set up 14 uplinking hubs and teleports in the country.

It came somewhat like manna to travellers lost in the desert.

The new Sun TV Ad rate card indicates there has been no cut in ad rates.