Allied Blenders & Distillers appoints two marketing directors

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Allied Blenders & Distillers appoints two marketing directors

Both Arvind Hangal & Roshni Chatterjee have impeccable marketing creds

Arvind Hangal and Roshni Chatterjee

MUMBAI: Allied Blenders & Distillers Ltd  has announced the appointment of Arvind Hangal and Roshni Chatterjee as marketing directors with immediate effect from 6 March 2025.

The board of directors approved both appointments, with the executives designated as senior management personnel of the company.

Hangal has been with Allied Blenders since November 2011. He holds a bachelor of science degree from the university of Mumbai and a master's in management studies in marketing from Jamnalal Bajaj Institute of Management Studies. Before joining Allied Blenders, he served as category manager at Novartis India.

Chatterjee brings over 18 years of experience across FMCG and B2B sectors in the Asia-Pacific region. Her career spans roles at major consumer goods companies including Unilever, Kraft, and Heinz. Most recently, she served as global head of brand and communications at Sleek Tech in Singapore.

Her track record includes successfully leading brand turnarounds for Vaseline in Thailand and Indonesia. While at Kraft Heinz, Chatterjee spearheaded the company's expansion into the snacking segment across the APAC region and developed the strategy for India's market turnaround.

Allied Blenders & Distillers is one of India's leading spirits manufacturers, with the appointments reflecting the company's commitment to strengthening its marketing leadership.