Vishwanathan Anand has signed as brand ambassador of chess.com

Vishwanathan Anand has signed as brand ambassador of chess.com

Anand's aim is to broaden the appeal of chess at home and abroad.

Chess.com

Mumbai: Chess Grandmaster Vishwanathan Anand recently signed as brand ambassador of Chess.com. According to the Official press release by Chess.com, Anand's aim is to help broaden the appeal of chess in an effort to strengthen games at home and abroad.

On his new venture, Vishwanathan Anand said, ' Chess is exploding in India right now and there are millions of people wanting to play, watch, and improve their game. I am honoured to be able to help by passing on what I have learnt down the years and there is no better platform to do so on than chess.com '.

Speaking to the media, chief marketing officer, IM Danny Rensch said, ' We are humbled to have Vishy on board for Chess.com. Vishy is not Anand, known as ' The Tiger of Madras' is considered as India's greatest player ever. His meteoric rise as youngsters with his lightning speed got him recognition on the world stage in a cancer spanning more than four decades he has been a top player winning most of the tournaments.'

Chess.com country director, Avadh Shah commented, Vishwanathan Anand is one of the greatest sports persons our country has ever produced. He is a huge legend and icon in India. We look forward to working with him to grow chesa and make the sport accessible to newer audiences all across the country '.