Mumbai: In a landmark move for digital advertising, The Local Talk, one of India’s leading advertising agencies, has been appointed as the exclusive ad sales partner for the North India market by CricHeroes, India’s most popular cricket scoring app with over 32 million registered users. This collaboration opens the door for brands to connect with cricket enthusiasts and players who rely on CricHeroes for scoring, analytics, and community engagement.

Highlighting the significance of this partnership, The Local Talk, Director, Diamond Dogra stated, "With CricHeroes’ unique value proposition, brands have an invaluable opportunity to engage with India’s passionate cricketing fraternity. This is a chance to leverage the app’s widespread reach and user base, creating strong connections with fans and players alike."

Adding to the excitement, CricHeroes, head of strategic initiatives, Parth Jhala said, "We’re thrilled to welcome The Local Talk as our ad sales partner for the North India region. This collaboration brings exciting advertising opportunities for brands to connect with the cricket community in a meaningful way, while also providing our users with a more engaging app experience”.

With CricHeroes’ deep integration into grassroots cricket, this partnership is set to bring enhanced value for advertisers and cricket fans alike, making local cricket even more engaging and rewarding for all stakeholders.