DDB Mudra Max wins Nirmal Lifestyle's media biz worth Rs 300 million.
Posted on 27 April 2012
Indiantelevision.comandSpatial Access Private Limited‘newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 12 April 2012- 25 April 2012.
Account name
Incumbent
New agency
Reported annual spends in Rs
Media
Crompton Greaves
Madison Media
NA
Linc Pen & Plastics
Prachar Communications
Starcom MediaVest [Mumbai]
100-120 Million
Nirmal Lifestyle
Gracious [Mumbai]
DDB Mudra Max
250-300 Million
Yamaha‘s Upcomming Scooter
DDB Mudra Max [Delhi]
NA
Creative
BharatBenz
JWT [Bangaluru]
NA
Corporation Bank
Magnum Intergrafiks
NA
R K Swamy BBDO
Inter Publicity
Ad Syndicate
Sobhagya Advertising
Akar Advertising
JWT
Mudra
Nyle Heena [CavinKare]
Leo Burnett [Mumbai]
NA
Peninsula Land
TBWA India [Mumbai]
NA
Rajnigandha
McCann Erickson Leo Burnett
NA
Meetha Maaza
Yamaha‘s Upcomming Scooter
DDB Mudra [Delhi]
NA
Information compiled for period 12 April 2012 -25 April 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com