DDB MudraMax wins Ashok Leyland's media biz worth Rs 250 million.
Posted on 25 May 2012
Indiantelevision.comandSpatial Access Private Limited‘newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 10 May 2012 - 23 May 2012.
Account name
Incumbent
New agency
Reported annual spends in Rs
Media
Ashok Leyland
Mindshare
DDB MudraMax
250 Million
Discovery Communications
ZenithOptimedia
Maxus India
NA
Creative
Easyday [Bharti Retail]
JWT [Delhi]
Lowe Lintas & Partners [Delhi]
NA
In.com [Web 18]
Metal Communications
Grey [Mumbai]
NA
Mahanagar Gas [MGL]
Forecast Advertising
NA
Ratan Batra
MX Advertising
Inter Publicity
Network Advertising
Slotco
What The Hell?
NA
Tulsi Saada
Dentsu Marcom
NA
WaterHealth India
Orchard Advertising
100 Million
Creative & Media
Combbos
Triton Communication [Delhi]
NA
Information compiled for period 10 May 2012 - 23 May 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com