|
Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 08 December 2011- 21 December 2011. |
|
Account name |
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
| Caratlane.com |
- | Starcom Worldwide [Chennai] |
NA |
| Ibibo |
ZenithOptimedia |
Alliance Advertising |
NA |
| SCJohnson |
- | Maxus |
500-600 million |
| Omnicom Media Group | |||
| Three C | Percept/H | Crayons |
100 million |
| Logix Group |
100 million | ||
| Creative | |||
| Maveric Systems |
- | Interface Communications [Chennai] |
NA |
| New Green Cement [JSW Cement] | - | Grey India [Mumbai] |
NA |
| Philips India [Consumer Lifestyle & Lighting] |
DDB Mudra | O&M [Delhi] |
NA |
| SCJohnson |
- | Ogilvy | 500-600 million |
| BBDO | |||
| Creative & Media | |||
| Pentair water solutions |
Scarecrow Communications [Delhi] |
NA | |
| Information compiled for period 08 Dec 2011- 21 Dec 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com |
|||
