MUMBAI: Abhibus.com, India’s online bus ticket booking platform, has announced superstar Mahesh Babu as their brand ambassador. He will also feature in the company`s marketing campaign called 'Har Safar Mein Aapka Hamsafar' (With you on all your journeys, wherever you go).

As a part of the association, the Telugu superstar will feature in the brand’s campaigns both online and offline which will make the customers feel more comfortable and reassured about the brand. Babu will also be a part of various customer engagement activities that the brand plans to do.

“Today, we are one of the largest aggregators of bus ticketing inventory across both state road transport corporations and private fleet operators. Our customers get access to not only sizeable but also quality bus inventory at their convenience on a click or through our Abhibus app,” said   Abhibus.com COO Biju Mathews.

He further added, “We are very happy to have superstar Mahesh as our brand ambassador as he represents a unique blend of panache and performance, quality, commitment, stability and trust that are similar to the brand attributes of Abhibus. Mahesh has an appeal that cuts across gender and age groups and is the ideal fit to spread this message.”

Babu added, “Abhibus has been holding to Indian roots along with present-day technology. Company provides ideal companion for people who are looking for enhanced user experience at an affordable price and great reliability. I am happy to be associated with Abhibus as this is the first brand in the e-commerce sector that I am endorsing. Looking forward to working with them closely.”

The television commercial has been uploaded on YouTube in Hindi and Telugu.