Mumbai: PeepalCo’s investment app, Lemonn, is extending its 'Zero rupaiye ka kharcha, Duniya bhar mein charcha' campaign as the Associate Gold Partner for the 3 match ODI series between India and Sri Lanka and is the official partner for the series broadcast on SonyLIV. The campaign will run from 27 July to 7 August 2024.
Lemonn will have a strong on-ground presence, recognizing and rewarding the winning Captain during each match as part of this collaboration. Lemonn ads will be featured on SonyLIV through connected TV and the mobile app, ensuring broader visibility.
Speaking on the announcement, Lemonn business head Devam Sardana said, “Looking at the initial success and the shared passion of Indians for Cricket and Bollywood, we are taking our campaign to the next level. By leveraging both connected TV and mobile platforms, we are aiming to attract new users and foster a deeper connection with our existing investors.”