MUMBAI: Everymedia Technologies has announced that it has acquired a significant stake in UK-based digital solutions agency, Plus 1 Digital, for an undisclosed amount.
This is a strategic move that will allow Everymedia Technologies to fully develop its international plans and consolidate its position as a leader in innovative marketing strategies.
Everymedia Technologies CEO Gautam Thakker said, “We are thrilled to acquire a stake in this rapidly growing agency and look forward to working with a great international team. Over the past year we have worked closely with Plus 1 Digital and achieved some incredible results. This alliance is therefore a natural move and is part of a bigger plan to take our new group to the next level.”
Founded in 2009, Everymedia Technologies is a full-service integrated marketing communications company and has offices in Mumbai, Delhi, San Diego, Dubai and London.
Founded in January 2013 by Karen Lane, Plus 1 Digital is the digital brand of DiscoverMi which is backed by Dubai based venture company TIS Ventures FZCO. Along with other private investors from Dubai, Everymedia's acquisition stake now completes the deal and positions Plus 1 Digital as part of the Everymedia group.
The London headquartered agency has already gained considerable traction and is about to open its operations in Poland and Kenya. Other locations include South Africa and the Middle East. Plus 1 Digital has fast gained a reputation for digital solutions, design and a strong emphasis on data analysis.
DiscoverMi managing director Karen Lane said, “Every Media and TIS along with our other investors now position us as a truly global business. The bridge between India and the international markets is now complete and we look forward to being part of our new family.”