MUMBAI: Raising   iBrows,   a   leading   Audience   Engagement   Specialist   with   a   wide   range   of   services, announced today the launch of its operations with the opening of its new office in Mumbai.  
 
Raising iBrows’ Audience Engagement Services have enabled brands across a wide range of businesses to transform the way they engage with their prospects and customers. With multiple points of engagement  in a connected world, Raising iBrows brings deep understanding,  insight and expertise of user experience, user interface design, technologies and applications for brands to offer the best possible experience to their audiences at the point of engagement, no matter what the size of the screen. This improves the experience of those engaging with them, increases productivity, and growth in customers and revenues.

 
Speaking on the launch of operations in Mumbai, David Appasamy, Chairman, Raising iBrows, said, “We are excited  to launch  our services  in Mumbai  and look forward  to partnering  with brands and businesses to transform the experience they provide across multiple points of engagement. Ganapathy Vishwanathan, with years of experience in marketing, advertising and communications,  heads the team, while Carl Noronha,  our Head of Engagement  Strategies,  is based in this office. Together, they bring years of expertise and experience to bear on the brands we are entrusted with.”

 
Ganapathy  Viswanathan,  Head-­?Mumbai  Office, Raising iBrows, has many years of marketing, brand and business management experience with Ogilvy & Mather, RMG David and 20:20 MSL. Speaking on the launch of operations, he said, “Mumbai has always been a vibrant centre for businesses and brands in India, and we look forward to expanding our client base in the city. Our cutting edge design, technology and services will give an edge to companies and brands as they have to our clients across verticals.”

 
Carl Noronha, Head-­?  Engagement Strategies, Raising iBrows, has over 25 years of experience in marketing and advertising, and was Creative Director at Leo Burnett, Sify and Dzine. He was in charge of design for Sify’s consumer portal, and the architect of India’s first and largest online community.  Commenting  on the Mumbai  Launch,  Carl  Noronha  said,  “Our  expertise  is relied upon  by  clientele   across   real  estate,   finance,   media,   healthcare,   information   technology, educational  institutions,  lifestyle  and jewelry,  foods,  fashion,  automobiles  and paints.  We are happy to be able to offer our experience and services to brands and businesses in Mumbai”.
 

The  company  currently  has  offices  in  Chennai  and  Mumbai,  with  plans  to  expand  its  footprint  further in India and overseas.