MUMBAI: Parle Products has entrusted Zenith India (Publicis Media) its media planning and buying duties after a multi

MUMBAI: Leo Burnett India has a new feather on its cap: the agency has been honoured with the coveted ‘Storyboard Com

1 November 2016 was celebrated with much pomp by the folks at Helios Media.

MUMBAI: Japanese advertisement behemoth Dentsu was under fire from the media in late September after it publicly apol

Mumbai: “Media business is, in the short term, headed for a tipping point, driven by the changing consumer-media inte

MUMBAI: Interactive Television, a unit of WPP, has launched ‘Buzz index’- a revolutionary buzz measuring tool for hel