Mumbai: Eastman Auto and Power Ltd has announced the appointment of Sudham Ravinutala as chief marketing officer. With a proven track record of driving growth and brand recognition in the energy sector, Sudham will spearhead the company’s marketing and product strategy as it embarks on a new chapter of innovation and expansion to build the brand Eastman.  

In his new role, Sudham shall focus on enhancing Eastman’s visibility and brand presence by developing effective customer engagement strategies. His extensive experience in marketing planning, strategy, go-to-market, and, new product development shall be instrumental in positioning Eastman as a leader in last-mile e-mobility solutions, continued energy solutions, and solar rooftop solutions.

Sudham brings close to twenty-five years of diverse experience, having worked with renowned brands such as Nokia, Lenovo, TVS Electronics, Micromax, and most recently, Luminous, where he served as assistant VP of marketing and strategy. He also held the position of national marketing head at India’s largest FM Radio Network, 92.7 BIG FM, and was the head of go-to-market & activation at MixRadio India. His multifaceted career spans IT, telecom, media, and mobile VAS, showcasing a rich blend of skills across the marketing spectrum.

In addition to his marketing expertise, Sudham is a published novelist. His first book, Eighteen: The End of  Innocence, reached the Top 150 Romance Novels on Amazon India, while his second novel, Twenty  Somethings: For Love or Ambition, made it to the Top50 Bestsellers in the Contemporary Romance category and the Top25 Hot New sellers lists. He also has published Musings - An Anthology of Poems written in English and in Hindi.

Sudham’s appointment is timely for Eastman Auto and Power as the company seeks to expand its market presence and improve its product range. His leadership is expected to drive marketing initiatives that connect with customers and support the company’s growth vision. Eastman aims to use Sudham’s expertise to enhance its brand and solidify its reputation in the industry.