Mumbai: Digital-first full-service advertising agency SoCheers has named Aanchal Kohli as head of corporate communications.

In her new role, Kohli will be focusing on strengthening the agency's internal and external communications along with award participation, therefore expanding its media outreach at global platforms, said the statement.

"Aanchal comes with a truck-full of industry experience and invaluable perspective and we are extremely excited about building a strong PR & Communications department under her leadership," stated SoCheers director - brand experience & employee engagement Rajni Daswani. "Her expertise in previous agencies and with multiple clients will help the agency widen its avenues at various national and international platforms, along with building and strengthening SoCheers’ media presence."

Kohli comes with over 10 years of experience in the field of journalism and corporate communications. Having started her career as a journalist she has given much to the media industry covering the nuances of the advertising and entertainment industry. Prior to SoCheers Aanchal Kohli was with Adfactors, WATConsult & Enormous Brands.

"I am eagerly looking ahead to bringing something new to the table, seeing the agency reach newer heights and further strengthening the mark that it has already made for itself in the industry," said Kohli. "A genuine shout-out to Mehul Gupta (SoCheers co-founder and CEO) and Rajni Daswani, along with the entire #cheersquad, for welcoming me into the family with utter warmth and joy. I can say with utmost confidence that it indeed feels like the start of something cheerful!”