MUMBAI: Indian private communications agency, Triton Communications, has appointed Sam Husaini as president for North India business.

As part of his role, Husaini will ensure the growth of the agency and will provide existing and potential clients with an indispensable partnership that catalyses their quest for prosperity and greatness.

Sam Husaini is a passionate and visionary business leader, with over two decades of marketing, branding, communications and transformation experience in India and the Middle East.

Triton Communications founder and director Ali Merchant says, “We are aiming to be among the top five integrated communications agency in the next three years in North India, for this, we need strong yet disruptive minds to make it happen. We are confident that Sam Husaini will provide the leadership to make it a reality as president, North India of Triton Communications.”

Munawar Syed, director for the agency recognises Sam to be a well-qualified, well-experienced communications professional with a humane leadership style that endears and earns respect.

Husaini has worked for challenging brands in India and the Middle East across diverse business verticals such as telecom, banking & finance, consumer appliances, insurance, automotive, retail, food & beverage, household cleaning products, government services, real estate, media, sporting events, aviation and heavy industry.

He started his career with Lintas in Mumbai and then moved on to work with Leo Burnett and McCann Erickson in Delhi and later with the BBDO Network in the MENA region.

Incorporated in 1991 by Ali Merchant and Munawar Syed, Triton has worked for clients including Adani-Wilmar, Eureka Forbes, Officer’s Choice and Yes Bank among others.