MUMBAI: With the formation of his new company Indian Documentary Foundation, noted comedian Javed Jaaferi has taken a plunge into documentary making.
"Indian Documentary Foundation is a non-profit organisation that will help raise funds for financing and marketing documentary films, create awareness and raise the bar for Indian documentaries," Javed said.
Earlier, he was the co-producer of Inshallah, Football, a documentary on the game of soccer. Now, Jaaferi hopes to create a market for such movies that act as an eye-opener and share hard-hitting information.
"Documentaries act as an eye-opener and say a lot about society, whether it`s Malegaon Ka Superhero or Final Solution. These films provide some amazing and hard-hitting information in a condensed form. There are so many different areas that they touch upon, which people are not actually aware of," he observed.
The 48-year-old Jaaferi blames the ‘escapist’ attitude of people for the dwindling state of documentary filmmaking.
Jafferi, son of veteran comedian Jagdeep, has been the mainstay of films like Double Dhamaal, Hello Darling, Lafangey Parindey, 3 Idiots, Daddy Cool: Join the Fun and Kambakkht Ishq, among others.
