MUMBAI: Balaji Motion Pictures has preponed the release date of its Riteish Deshmukh and Tusshar Kapoor-starrer, Kyaa Super Kool Hain Hum. The film, originally scheduled to release on August 3, will now hit the screens on 27 July.
Said Balaji Motion Pictures CEO Tanuj Garg, "Kyaa Super Kool is a keenly awaited comedy and we‘re glad to pre-pone its release for everyone who‘s been waiting for it. It makes business sense to have a clean weekend with no other film in the interest of maximizing business."
Though Balaji announced that Kyaa Super Kool Hain Hum would release on 2 August a couple of months ago, Vishesh Films, the makers of Jism 2, decided to come out on the same date. Following a rational discussion between the two camps, Jism 2 was preponed to 27 July as both sides agreed that both films being keenly awaited sequels, should not eat into each other‘s business by releasing on the same day.
Surprisingly, days after the Bhatts’ decision, director Pooja Bhatt went ahead and announced that her film would release on 3 August, as per the original plan. Not wanting an unnecessary clash, Balaji preponed the film’s release to 27 July.