MUMBAI: The week saw four small-time films release in Spark, EkkeesTopon KI Salaami, Jigariya and Tamanchey. None had the face value, or could draw crowd. Also, each film catered a regional subject with scant identification for universal audience.
Of the lot, EkkeesTopon KI Salaami had the best prospects and was a sincere attempt; however, it lost out balancing itself between a satire and a melodrama.
Bang Bang opened to good houses as expected. However, the reports about its mediocre content caught up with it and the collections started dropping in a free fall. The fall which started a day after release got more pronounced as the new week began. The film, which had collected Rs 80 crore for its first five days (having opened on Thursday) managed to end its eight day week with Rs 115.3 crore.
Haider has met with an indifferent response with only a few caring to talk about it. A pretentious film with a script penned on whim and fancy, it fails to identify with any sort of audience. It is as unreal as a cinema can get. The film continued to collect on the lower side of average throughout the week despite holidays to end its eight day week with Rs 35.15 crore.
Daawat-e-Ishq has added just Rs 10 lakh in its third week taking its three week total to Rs 25.66 crore.
Khoobsurat has added Rs 70 lakh in its third week to take its three week total to Rs 24.65 crore.