Mumbai : Alt Balaji has officially announced that Ektaa R Kapoor and Shobha Kapoor have stepped down from their positions as the heads of the company. 

“While the process of stepping down started last year, Alt Balaji now has a new team to take over. This decision is a strategic one to focus on other ventures. The company is pleased to announce that Vivek Koka has been appointed as the new Chief Business Officer of Alt Balaji”, said the company 

“Under Koka's leadership, Alt Balaji aims to follow their footsteps and continue its strong track record of delivering high-quality, original content to its audiences,” added the company.

The company has also launched its new identity with a dynamic new logo. The new logo represents the company's commitment to providing its customers with exceptional experiences and entertainment.

According to the company, the new logo is a part of a larger rebranding effort that aims to better connect its image with its core beliefs and goal. The new logo for Altt represents its commitment to offering its clients fresh and interesting digital content.

On the appointment, Koka said, “Alt has been a pioneer in the Indian OTT space and has entertained audiences across the country. With success and adulation comes the responsibility of staying true to the consumers’ expectations. It is a great time for me to be associated with the brand and to be a part of this journey.”