MUMBAI: Mukta Arts has launched its 10th high tech multiplex in Bhopal on 14 November at People’s Mall.
Commenting on the launch, Mukta Arts chairman Subhash Ghai said, “My hearty congratulations to our brilliant team of Mukta A2 Cinemas on the opening its 10th high tech multiplex in Bhopal on November 14, 204. This year, Mukta Arts has recently celebrated its 37th anniversary in show business of India and its feels great that Mukta A2 Cinemas is launching its 10th property in the same year.”
Spread across 23,000 square feet with four screens and a seating capacity of 775, the theatre boasts of comfortable recliner seats at affordable prices, which is an exclusive offering to the movie going audience in Bhopal. The property also offers state-of-the-art technology with Dolby digital sound complimented by a soothing ambience with comfortable seating and an exciting variety of F&B options.
In terms of marketing, the brand is reaching out to movie lovers by means of hoardings, bus branding, television tickers and newspaper advertisements.
Speaking about the launch, Mukta Arts MD Rahul Puri commented, “It’s with great pleasure that Mukta A2 Cinemas opens its 10th property in the wonderful city of Bhopal. The people of this terrific city can now enjoy great movies in the comfort of a world class theatre at extremely competitive prices. The theatre is also in the heart of the City - People’s Mall, poised to be on the city’s retail hotspots.”
Mukta Arts is one of the leading players in the Indian film production and distribution industry. It has also ventured into launching its own brand of multiplex theatres, Mukta A2 Cinemas, which is spread across 28 screens in India. The existing screens located in Ahmedabad, Baroda, Gulbarga, Vishakapatnam, Banswara, Sailu, Hyderabad and Sangli has received a tremendous response and strengthened the company’s goal to provide an enriching movie-watching experience.
As part of their impending plans, Mukta A2 Cinemas aims to launch in cities like Mumbai, Gurgaon, Dehradun and Aurangabad, promising the best movie experiences to movie lovers.