Mumbai April 5, 2006: Its Premier time again. ETC, Bollywood Ka Apna favorite channel is presenting premier of Subash Ghai’s film ‘Shaadi Ke Pehle’ at Cinemax. This star studded Premier will be held on Wednesday April 5, 2006 at Cinemax. Stars will walk the red carpet from entry to red lounge.
‘Shaadi Se Pehle’ is a story of man called Ashish Kapoor (Akshaye Khanna) who is deeply in love with his Rani (Ayesha Takai). But problem is with Ashish who deals with the ordeals of his life in weird manner. At the smallest of the problems Ashish believes in running to the nearest medical store and popping pills to calm his jangled nerves. In short the man is raving hypocondriac. This creates unintended in incidents, a love triangle with Malika Sherawat, angry frustrated set of parents, Sunil Shetty and friends. In short it is chaotic comedy that is creating the laugh riot ‘Shaadi Se Pehle’ something that the doctor has prescribed for true blue entertainment.
Exclusive interviews with stars anchored by ETC Veejay Suresh Menon and Aanchal, other celebrity guests, footage of the activities and special scenes from the film will be shown only on ETC Bada Parda on Tuesday April 11, 2006 from 8.00 PM. Show is sponsored by Frank Finn.
Bada Parda is dedicated one hour programme that showcases exclusive scenes from the film, interviews of the stars and peep into the glamour of Film Premier only on ETC.
ETC has successfully conducted, hosted and telecast exclusive premiers and special events of films like Kyonki…….Its Fate, No Entry, Garam Masaala, Deewane Hue Paagal, Zinda, Wah Life Ho To Aisi, Neal N Nikki, Bunty Aur Bubli, Fight Club and many more. As a window to Bollywood, ETC is committed to give viewers that Little eXtra of film industry and Hindi music. In fact, ETC has become the must have platform for this industry. Association with the premieres of the films is just an extension to this relationship. Films are an integral part of ETC Culture and programming mix. Bada Parda on ETC always associates with films of mega stars and mega directors with power packed performance.
ETC is a music based entertainment channel with music dominating more than 98% of the programming content. In all India markets, ETC enjoys the largest reach amongst all the music channels. ETC is watched by more then 30 million households.
For Media Information:
Neelam Gupta
ETC Networks Ltd.
022- 2673 2033-7
