MUMBAI: In this season of football frenzy, the national capital is seeing the birth of its very own football movement. DEN Soccer a wholly owned subsidiary of DEN Networks announced the launch of the Delhi Dynamos FC, the Delhi franchise of the Indian Super League (ISL).

DEN also announced its alliance with Feyenoord Rotterdam -a leading football club and academy from the Netherlands. Feyenoord's football academy has been voted as the best academy in the Netherlands for five successive years. According to the CIES Football Observatory, Feyenoord is the world number one in player development for this year's FIFA World Cup. As part of the alliance with DEN, Feyenoord will share its immense knowledge of the sport and assist the Delhi Dynamos in overall development of its team in addition to providing world class players and technical staff.

The name Delhi Dynamos represents the very essence of what is intrinsic to all Dilliwallahs and the beautiful game of football. The anthem of the team captures the diversity and the raw energy of Delhi.

DEN aims to create a robust football ecosystem in Delhi and north India along with giving them a team they can support with pride.  The team name, the team philosophy, anthem and the Delhi Dynamos' alliance with Feyenoord Rotterdam were unveiled at an event held at the Jawaharlal Nehru Stadium, the home stadium of the Dynamos. The stadium is getting a brand new world-class football pitch in preparation for hosting the Delhi home matches of the ISL.