MUMBAI:With Valentine's Day round the corner, life seems to appear Bigger and Better! It is that time of the year, when in the name of St. Valentine, flowers, gifts, goodies, cards and pleasantries are exchanged between the loved ones, eager to reiterate and reaffirm their bonds of love. BIG 92.7 FM, true to the style of living it up in a BIG way, has a bouquet of special things meant for all the lovers in the world…
The radio station is surely going to make an evening for all its listeners the most romantic and memorable, this February 14th. Two very lucky listeners will get a chance to spend the entire evening with none other than the station's most popular and admired RJ's - Anirudh of 'LLB' fame and Aapki Jaani 'Archana' Jaani. In addition to an evening full of love and romance, the lucky winners will get a chauffer-driven pick up for dinner in a true bollywood style and what more…they also get to win diamond vouchers worth 25,000/- each from Adora!! This will be gifted to them by their lucky dates for the evening RJ'S Anirudh and Archana.
Big FM Programming Head Manav Dhanda said, "At BIG 92.7 FM, we constantly strive to bring a mix of something innovative and interesting for millions of our listeners, and with an occasion like Valentine's Day which is the season of color, togetherness & romance…it is time to celebrate love the BIG way with BIG 92.7 FM! We are happy to be able to generate a good response from listeners across cities, and we as a growing FM station will continue to undertake different initiatives keeping interest-levels for all age-groups…we want to make a BIG difference by making this Valentine's Day a truly special one for all our listeners"
The radio station is also recognizing and displaying the best valentine message on huge hoardings across the city of Mumbai…will be calling the lucky couple and getting their pictures clicked alongside the hoarding and giving it away to them, and this is an initiative that a radio station has ever done before!
BIG 92.7 FM is also hosting a chain of on-air contests and other on-ground events for Valentine's Day. There will be special back-to-back romantic music from 7 pm till midnight, without any RJ talk or commercial break, gyaan on love tips all day, love shaayaris, special episode of the Top 30 romantic songs of all times hosted by Singer/RJ Abhijeet Sawant, interviews with celebrity couples, 10 most dramatic' love stories, listeners' first crush, the funniest proposals are just a few things in store to celebrate this special day.
BIG 92.7 FM is also giving away tickets for a special screening of a movie at an Adlabs theatre to 145 couples selected through on-air contests. Also, keeping in mind the older generation, the stations RJ's will be interviewing the oldest couple in the city who have been married for over 60 years. Truly Life Banao ishtyle!