MUMBAI: As the nation gears up for the 68th Independence Day, IBN7, the channel of Impact comes up with an array of special programming to denote this special Day. With Narendra Modi’s pledge to clean the Ganga, all the focus is now on the desecrated and polluted holy river. This Independence Day, IBN7 will bring to its viewers seven hours of extensive programming solely dedicated on river Ganges, an exclusive initiative taken by any news channel till date.

The Independence Day special programming on IBN7 will start early morning with the live coverage of Prime Minister Modi’s address to the nation direct from the Red Fort. An eminent panel of guests in the studio will discuss and scrutinize this much anticipated speech which is likely to be Modi’s first address to his countrymen since he became the Prime Minister. From 12 noon till 7pm in the evening, the channel’s entire focus will be on Ganga. The long 7 hours of programming will highlight the plight of the holy river. IBN7’s OB vans will be stationed at various banks of Haridwar, Kanpur, Varanasi and Ganga Sagar in West Bengal. The channel’s reporters will do on-ground reporting from there and try talking to the localities aiming to showcase the horrifying condition of the sacred river and its banks. The reporters will also be joined by local activists, environmentalists, priests along with an elite panel of guests at the studio, who will try to analyze the various aspects of River Ganga and nuances related to this issue.

At 7.30 PM, the last episode of Saving the Ganga series will culminate with a half hour special followed by another special show on Ganga where the experts will share their insights on the concern. From 9 pm onwards, the channel will discuss the PM’s speech and its significance in detail.

Don’t miss the day-long Independence Day special programming, on Friday, 15th August, starting 7.30 a.m. only on IBN7.