Cho, Kyu Sang needs an interpreter to communicate when in India. But the director-general, media policy bureau of the Korean Broadcasting Commission, is confident that language will be no deterrent when it comes to getting Korean language TV shows on Indian television. Here to test the waters for a possible exchange of software at the two-day long TV Korea Showcase, Cho found time between meeting production house heads and broadcasters' representatives for a brief tete a tete with indiantelevision.com's Aparna Joshi. Excerpts: |
Why was it suddenly felt necessary to take Korean content overseas? |
But why was India chosen? |
Are you confident that this trip will yield good business in terms of exports for the participating broadcasters and independent production houses from Korea? |
What kind of programmes have been brought here? There are 19 companies participating in this showcase, broadcasters as well as production houses. We have brought in all kinds of genres, as also the developing genre of animation. |
Which are the genres that Korean audiences are currently hooked on to? |
Apart from TV software, are any of the Korean broadcasters looking to enter India? |
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