MUMBAI: Times Television Network (TTN) has announced the appointment of Sandeep Bharadwaj as head –distribution, all platforms. Based out of Gurgaon, Bharadwaj will lead and drive domestic subscription revenue and carriage for the various channels under the TTN portfolio – Times Now, ET Now, Movies Now, Romedy Now, Movies Now+ and ZoOm. He will report directly to TTN CFO Jagdish Mulchandani.
Mulchandani said, “With his extensive experience in subscription revenue and carriage, Sandeep is a welcome addition to the dynamic, motivated team at Times Television Network. We believe that with his skill-set, he will drive commendable growth for the network.”
Bharadwaj joins Times Television Network after a successful stint at Star India as senior vice president where he was instrumental in increasing penetration of the channels whilst meeting annual revenue and collection objectives. Prior to Star India, Bharadwaj was associated with renowned companies like Adinos India (ONIDA), Media Pro, Star Den and IndusInd Media.
Commenting on his new position Bharadwaj said, “I am extremely happy to join a media conglomerate of such repute. As the network begins a new phase of growth, I look forward to working with the highly motivated individuals at TTN to build a greater network in the industry.”
Bharadwaj holds an MBA in marketing from Pune University. With over two decades in broadcast distribution, subscription revenue and carriage, Bharadwaj will add great value to the growth of the Times Television Network.