MUMBAI: Darcy Antonellis has been named to the newly created position of senior VP, worldwide anti-piracy operations Warner Bros. Entertainment

Antonellis' primary responsibility will be to coordinate and facilitate all of the studio's day-to-day intellectual property protection activities and initiatives on a global basis. This will include leading the Studio's Intellectual Property Council. She will work across every department and every division of the studio. She will be in charge of unifying efforts in such areas as technological and procedural solutions for theft prevention; domestic and international IP legislation and directives; public policy; external communications; educational and consumer anti-piracy initiatives and investigations and legal recourse.

She will also work closely with Time Warner's public policy offices around the world, the Motion Picture Association of America and its international arm, the Motion Picture Association.

She will report to Warner Bros. executive VP corporate business development and strategy Kevin Tsujihara. He was quoted in a company release saying, "Preventing the theft of our intellectual property is our number one priority. The very future of our company depends on it. It is crucial that we act swiftly, globally, progressively and in a unified manner to increase and ensure our effectiveness. I know of no one more capable then Darcy to make certain that this happens. Darcy will not only be integral to our current efforts dedicated to protecting and enforcing our intellectual property rights, but also critical in taking them to the next level."