MUMBAI: Zee TV is all set to revive its Sunday morning slot. Kick starting the whole series is Kanhaiya , a weekly family entertainer, to be launched on 9 March at 9:30 am. Close on the heels of Kanhaiya are two new launches, a spiritual show Oorjaa and a fitness and health show Good Health, which will be aired on 16 March.
Sunday mornings had been a phenomenal slot, during the Doordarshan days, in the early 90's. Though both, the media planners and channels, are in two minds about the slot in the present scenario, Zee has decided on the safest bet - a mix of serials with a heavy religosity dose and family entertainers.
Kanhaiya , which is set to air next Sunday at 9:30 am, gets its religious quotient from the Hindu religious scripture 'Geeta'. The star of the story is an orphan boy 'Kanhaiya' who is adopted by the matriarch of a family despite some reservations from the family. All the members of this family are extremely self absorbed and selfish and do not care about being morally correct.
The protagonist through his simple child talk passes the messages in Geeta, just like his godly namesake, and helps out the family. The serial is produced by Gulshan Sachdeva of Film and Shots and is directed by Rajeev Bhatia . The starcast include Mukesh Rawal, Gargi Patel, Dharmesh Vyas, Adarsh Gautam, Manini Deb, Hitesh Kriplani, Jenifer, Sakshi Sen, Anameeka, Mukesh Pandey, Shailesh Raje and Ankit Shah, while starring as 'Kanhaiya' is a child-artiste Shriya.
Both the spiritual show Oorjaa and the fitness based show Good Health are tentatively scheduled to launch on 16 march at 9:00 am 1:00 pm respectively.
The shows, Kanhaiya and Oorjaa were long overdue as the the sole spiritual programme on the channel, for the Sunday morning slot was Jai Santoshi Maa. Hindi entertainment channel leader Star Plus has been providing the soul search via the Saakshi Tanwar-anchoredGurukul and Deepti Bhatnagar's spiritual travelogue Yatra while Sony has Shri Krishna, Shree Ganesh and Mahabharat.
Among the new additions to spruce up the Sunday morning this month was the big budget thriller show XYZ, about a detective X played by Shekhar Suman, his girl-Friday Yaka Yamini and a dog Zorro. The plans to launch this serial has been waiting to launch for some time. The latest on this is that the Anant Mahadevan-directed effort will launch some time in April.
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