MUMBAI: FunOnGo Entertainment has released the official mobile game of Akshay Kumar's upcoming film - Singh is Bliing, which is directed by Prabhu Deva.

The action comedy is scheduled to release on 2 October, 2015 and also stars Amy Jackson, Lara Dutta and Kay Kay Menon in lead roles.

FunOnGo Entertainment is the publisher and distributor of the mobile game. The company provides customised platform and managed services to clients such as Samsung, Micromax, Karbonn, Intex, Spice and Gionee.

The game is designed in a manner where gamers get a feel of being in the shoes of action hero Akshay Kumar. The run up to the castle and the fight sequences on the floor are evocative of the fast pace, taut action that Kumar is famed for.

Kumar said, “I really liked the game, the fights were so good that I ended up playing the game for most of the day.”

The interactive mobile action game requires Rafttaar Singh to go on a mission to save Sara, who has been captured and held captive in a castle. The gamer plays as Rafttaar Singh and can unlock up to three stages of game play as he succeeds from one level to another. 

FunOnGo Entertainment CEO Vijay Singh said, “We see the mobile phone as a fantastic gateway for film makers to reach their potential consumer. Our team plays an active role in publishing, marketing and distribution of the games we do. Mobile games provide for an immersive experience and turn curious bystanders to engaged fans."

Reliance Big Entertainment COO Shibasish Sarkar added, “In the business of entertainment, fans create customers and this impacts box office performance. Our alliance with FunOnGo to publish the official game is with the view to provide the customer a value added cinematic experience.”

The Singh Is Bliing official mobile game is available for download on Android, iOS marketplace as well as on other app stores online.