MUMBAI: Hindi general entertainment channel (GEC) leader Star Plus witnessed a downfall in ratings but continued to lead the top 10 list across genres in week 49 of Broadcast Audience Research Council (BARC) India, all India (U+R) data excluding Tamil Nadu / Puducherry.

Star Plus garnered first position with 806592 (000Sums) against 854074 (000Sums) in week 48, followed by Colors in the second place with 784923 (000Sums). Zee TV, which was in the fourth place last week, jumped up to the third spot in week 49 with 781916 (000Sums). 

Zee Anmol saw a drop to stand in the fourth spot with 780847 (000Sums).

Star India’s free to air (FTA) channel Star Ustav stood at number five with 571080 (000Sums). Life OK grabbed the sixth position with 490139 (000Sums) followed by Sony Max with 467376 (000Sums) and Sony Entertainment Television with 453407 (000Sums) in the seventh and eighth slots respectively.

ETV Telugu bagged the ninth position with 438849 (000Sums), whereas Zee Cinema with 402569 (000Sums) stood at number ten in the pecking order.