UMBAI: Viewers of US broadcaster NBC's game show Deal or No Deal will have the opportunity to win $10,000 by playing the live interactive Lucky Case Game each night during the series' week-long run till 23 December 2005.
In India the local version Deal Ya No Deal airs on Sony.
Bringing a live interactive element to the game show, viewers will be able to play the Lucky Case Game on their cell phones or by logging onto the Deal or No Deal website at www.nbc.com/DOND. At various points in the show viewers will be alerted how to play and will have no limit on the number of times they can participate.
Viewers playing by cell phone will be asked to text message their case choice to the short code 59595. For viewers playing on NBC.com, they will also be asked to pick a case number. All of the viewers who correctly select the lucky case will be pooled together and the winner will be chosen at random. The lucky case will be revealed and the winner will be announced live at the end of the show
There will be three winners each night, one for each of the three times zones across the US.
Viewers playing on NBC.com will be able to play for free, and viewers playing on their cell phones will be charged a fee of 49 cents in addition to their wireless carrier's standard text messaging rates.