MUMBAI: Zee-Turner, the distribution joint venture between Zee Telefilms and Turner International India, has appointed Arvinder Singh Chopra as the senior vice-president - sales of Zee-Turner Ltd.

Based out of Delhi, Chopra will report to Zee-Turner CEO, Siddharth Jain.

In his new role, Chopra will spearhead Zee-Turner Sales as the national sales head, and will play a strategic role in supporting the business growth of the Zee-Turner bouquet of channels, with the aim of increasing business, revenues and penetration of the channels.

Jain says: Arvinder brings with him tremendous experience and an enviable track record. We are confident that in this dynamic distribution industry, his pervious experience will give impetus in driving business growth.

Chopra brings with him more than 14 years of experience in the FMCG industry. Prior to joining Zee-Turner, he was with the United Breweries where he held the position of general manager - sales, responsible for managing UBs business in north and east regions.