MUMBAI: Social activist and musician Bob Geldof will launch a global TV and net channel which will aim at promoting world peace.

Geldof was the brain behind the global music fund raising eevnts Live Aid and Live 8. He has agreed to work on an idea under the title, Peace Channel, with internet firm Ten Alps Digital.

Under the terms of the agreement the company will develop proposals for a worldwide broadband channel, complete with video clips and social networking functions.

Among other things the channel will look to encourage the West to help the poorer nations in an entertaining way. It is scheduled to launch next year.