MUMBAI: Carnival Cinemas, a motion picture exhibitor, today announced the appointment of Seenu Kurien as VP- sales and marketing. At Carnival Cinemas, Kurien will be heading sales and marketing functions and will be responsible for ad sales – off screen and onscreen, marketing, branding, alliances and PR.

Commenting on her new innings with Carnival Cinemas, Kurien said, “I have long admired Carnival Cinemas for its commitment to its vision and excited to be a part of making this vision a reality. I am delighted and look forward to working with the teams to further the brand.”

Kurien has over 13 years of work experience in sales, strategy, branding and operations. She has worked across industries including media and construction in various functional roles in emerging (India) and developed markets (USA). Before joining Carnival, she was national head - exhibitions with Bennett Coleman (The Times of India) and was responsible for creating joint exhibition IPs, and driving ad revenues via exhibitions to all print products across all markets nationally & internationally.

Prior to becoming national head for exhibitions, she was a regional sales head and was responsible for advertising space sales, developing partnerships, agency relations, providing integrated marketing solutions and identifying new business opportunities. She also had stints in corporate strategy and branding.

Speaking on the appointment, Carnival Group founder and chairman Shrikant Bhasi said, “We are incredibly pleased to welcome Seenu to our Carnival family and executive leadership team.The entertainment business is seeing huge growth and we are confident that Seenu's experience will help the company build the next phase of growth. Her extensive experience in media will be extremely useful as the group moves towards leadership position in the film exhibition sector.”

She has also spent a considerable amount of time working in the real estate and construction sector in the US handling project management, contract management & operations.