MUMBAI: Wunderman, the global digital agency by WPP has acquired majority stake in Emark, the marketing technology performance company.
Emark delivers salesforce marketing cloud, commerce cloud, service cloud, DMP, and advertising technology such as Facebook Advertising and Google Ads, as a single, integrated solution.
The acquisition further strengthens WPP’s and Wunderman’s growing global salesforce practice in delivering marketing and advertising technology solutions for data-driven and personalised customer interaction.
Founded in 2000, Emark is recognised as a preeminent provider of salesforce multi-cloud strategy and solutions in Europe, with a strong marketing cloud pedigree. Headquartered in Haarlem, Netherlands with international offices located in Barcelona, London and Poland, the company employs around 120 people and serves a wide range of clients across sectors including Bugaboo, ECCO Shoes, Marks & Spencer, Randstad, Scotch & Soda, and The Macallan.
Wunderman is the world-leading digital agency whose mission is to inspire people to take action. It brings together 9,200 creatives, data scientists, strategists and technologists in 200 offices in 70 markets.