MUMBAI: Havmor, India’s leading ice cream brand and a wholly owned subsidiary of South Korean conglomerate Lotte Confectionery, has appointed Anindya Dutta as its new managing director.
He will be the first MD after Lotte acquired Havmor Ice Cream in December 2017.
Anindya will be taking forward Lotte’s vision of expanding its business footprint in India. His mission will be at one end to leverage the legacy, the category expertise and brand equity that Havmor enjoys in the ice cream category to rapidly scale up the business towards a national leadership position and at the other end to evaluate and build synergistic expansion into adjacent categories.
Anindya brings 20+ years of leadership experience in the food industry across business verticals and categories including bakery, dairy and confectionery. Prior to joining Havmor, he was with Britannia for the last 17 years in roles of increasing impact in sales, marketing, strategy and P&L Management.
In his past assignments at Britannia he was heading the dairy and bread business and more recently he was leading the international expansion of Britannia as the vice president of international business.
Havmor ice cream, now a part of Lotte Confectionery, is one of the largest ice-cream brands in India. Over several years of its existence, the brand has worked tirelessly to deliver a differentiated product to its consumers – always keeping things real. With its last campaign the brand introduced ‘The Cool Gaiz (cows)’ and repositioned itself as an ice cream ‘Made of Milk’ which reflects the core brand philosophy and what the brand has always stood for.
In the last decade, Havmor has grown ten-fold, establishing a strong brand presence and emerging as one of the fastest growing, most loved ice cream brand of the country. It is one of the few brands which operates both in retail with a network of over 40,000 ice cream outlets and a franchisee parlour model. Currently it operates 250+ flagship ice cream parlours across the country with a plan to add at least 100 more by 2020.
While innovation forms the essence of every creation at Havmor, the brand ensures to introduce real innovations to its consumers with products ranging from a ‘paan ice cream’, ‘ladoo ice cream’ to premium flavours like Belgian dark chocolate, mocha or hazelnut chiffon. This guarantees the brand caters to audiences across spectrums and with its wide reach and making it accessible to every ice cream lover making it truly a national brand.
