MUMBAI: Mona Jain, a veteran media professional with nearly two decades of experience, has joined ABP News Network as the company’s chief revenue officer. She will be responsible for the organisation’s revenue efforts across ANN channels, live events and digital platforms.

Jain comes to ANN with a proven track record of nearly 30 years in media marketing and promotions. She spent the last six years in Zee Entertainment Enterprise Ltd (ZEEL), serving as executive vice president, AD sales.

Congratulating on her new role, ABP News Network CEO Avinash Pandey said, “We are happy to welcome Mona Jain to ANN family. Mona Jain brings a high-level of expertise and commitment to the organisation that is aligned with ABP values and vision. She is a critical addition to the leadership team and for our future plans. We look forward to her valuable contributions in the company’s progress.”

Prior to her tenure in ZEEL, Jain was the CEO of Vivaki Exchange for almost nine years, where she was designated as India head – strategic investments. She has also worked at Cheil Communications and Mudra Communications in the past, where she was deputed as executive director and media director respectively and was responsible for setting up media for various brands. She started her career with Hindustan Thompson Associates (HTA) and holds a vast experience in the field of communications and marketing.